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A Master
Plan is a comprehensive plan which guides an organization through
strategic decisions, to the end that it is able to define and accomplish
its long term objectives. It enables an organization to increase its
ability to accomplish its aims and achieve its purposes, presently and
for the future, and to creatively meet both current and future
challenges.
Benefits of a Master Plan:
 | a context in which to make sound operational
decisions; |
 | stated long term goals and objectives, and specific
steps required to meet those goals and objectives; |
 | a renewed excitement for and commitment to the
organization and its mission; |
 | creative exploration of positive options for the
future. |
A Comprehensive Master Plan includes :
 | a Program Development plan |
 | a Marketing plan |
 | an Operations plan
(staffing, governance, finance) and |
 | a Capital Improvements plan |
There are generally four
stages to developing a comprehensive strategic plan:
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Assessment and Analysis
- the current state of the organization is evaluated
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Review and Focus -
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Preliminary Plan and Testing
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Final Plan -
If Master Planning is not right for you at this time, you may be
interested in "Core
Process Planning." You may also be
interested in an overview of Strategic Planning (note: this will take take you
to another web site and open in a new window): What is strategic planning?
Read
Strategic Planning as Spiritual Discipline (opens as a
pdf file in new window) |
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"The task for any organization in long term, strategic planning is to discover
its mission for the future, to describe that call in such
compelling terms that it captures the hearts and imaginations of
participants, donors, and guests, and to design the specific
steps required to accomplish that mission." ©
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